Rhino Entertainment, the acclaimed pop culture imprint, will
open a "pop-up" retail store for one month to celebrate the holiday season.
The Rhino pop-up store will open for business on Saturday, December 1, at
8032 W. Third Street in Los Angeles, and will close its doors on Monday,
Located within walking distance of The Grove retail complex, the Rhino
pop-up Store will be open seven days a week from noon to 8 PM. From the
shop\'s grand opening on December 1 to its grand finale 30 days later, the
Rhino pop-up store will showcase the quality, value, and serendipitous
discovery that has distinguished the label\'s releases for nearly three
In many ways the store is an extension of the label\'s direct-to-consumer
Web site at www.rhino.com. The Third Street outlet will offer customers a
chance to see and feel limited edition boxed sets, silkscreen posters, fine
art photographs, and other merchandise in person rather than rely on the
thumbnail images and sound samples that are the currency of the digital
domain. E-commerce may be convenient, but shopping at a real record store
can be fun. Label employees eager to share their passion for music will man
the counters. And to suggest that holiday shopping should be more like
visiting a traveling circus than a Darwinian battle for gifts, the Rhino
pop-up Store will feature artist appearances, live music, one-off events,
and cool giveaways.
"The Rhino pop-up store is a great way for us to connect directly with our
consumers and to remind them of all the good reasons to continue to support
our local record stores," says Scott Pascucci, president Rhino
Entertainment. "For those of us old enough to remember, Rhino started as a
record storeso now we come full circle even if for only one month at
the holidays. If you\'re in the neighborhood, we hope you will stop by."
Seasonal shoppers are no strangers to temporary retail sitesthough in
recent years the Christmas tree lots that would appear for a few weeks
starting in November have been joined by a number of bigger brands looking
to build buzz with a whirlwind appearance in regional markets. Blitzkrieg
boutiques have sprung up in major cities around the globe to sell
everything from designer clothing and cosmetics to travel packages and pet
GRAND OPENING WEEKEND EVENTS
Saturday, December 1
Visit the store to register to win $500 in Rhino Products!
DJs from 12:00PM-10:00PM with sets by:
Small Town Talk, featuring Rhino\'s own Zach Cowie, playing rare
Ian Marshall & Zach Cowie, spinning deep catalog cuts from the Warner Music
And from 6:00PM-10:00PM dublab.com invades the Rhino store! DJs Jimmy
Tamborello (Postal Service/Dntel), Carlos Niņo and frosty join us to heat
up the winter evening simulcast on dublab.com
Sunday, December 2
KLOS Led Zeppelin Ticket Giveaway!
1 pair of tickets to the Ahmet Ertegun Tribute Concert featuring Led
Zeppelin at the O2 Arena in London on December 10th!
Remote Broadcast with KLOS DJ